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Her true "influencers" were the stars of the mid-afternoon soaps. Between 1:00 and 3:00 PM, the house became a silent zone. These shows were her long-form prestige dramas. To her, the characters weren’t actors; they were cautionary tales. "Can you believe what Victor did to Nikki?" she’d ask me over tea, her voice lowered as if the walls had ears. To her, the "trending" drama wasn't on Twitter—it was in the fictional town of Genoa City.

One of the most interesting aspects of her media journey is her relationship with the algorithm. Algorithms are designed to keep users engaged, but for my grandma, they often create a "loop of nostalgia." Because she engages with content from her youth—clips of Frank Sinatra or 1960s fashion—her feeds are a curated time capsule.

Overall, this report highlights the importance of understanding the entertainment content and popular media preferences of older adults. By catering to their interests and tastes, media producers and marketers can create content that resonates with this demographic.

Focus on the iconic content from her youth to spark memories and conversation. The Maltese Falcon

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