: Christmas is a time for gift-giving, and video games are no exception. New releases around this time can capitalize on the gift-giving tradition, making them "hot" as they become popular choices for gamers.
: Many game developers release special editions or seasonal content for their games around Christmas. For example, "Battlefield: Bad Company" had a Christmas-themed map, showing how seasonal content can breathe new life into existing games.
: Completing a set number of tasks often unlocks a final encounter or a special cinematic sequence.