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He began to scroll, moving faster than the author intended. He looked for "arrow" or "leaf" or "sun"—clichés he could appropriate for Aethelgard . Per Mollerup Marks Of Excellence Pdf Download

He further categorizes how meaning is generated: through resemblance (iconic), causal link (indexical), or convention (symbolic)—rooted in Peircean semiotics. causal link (indexical)