: Rapid 5G rollout has fueled high-definition streaming and low-latency gaming, with 5G now contributing to nearly 47% of total mobile data traffic . 🎬 Popular Media & OTT Platforms

Her phone buzzed. Her son, Vikram, studying engineering in a cramped PG in Bengaluru, had sent a link. "Watch this, Ma," he texted. It was a "mashup" on YouTube: a remix of an old Lata Mangeshkar song with a Brazilian funk beat, overlaid with clips from a popular Bigg Boss fight. It had 40 million views in two days.

close